In this first new and totally revised edition of the over two million copy bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. Next, he walks you through the steps in the life of a business -- from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed -- and shows how to apply the lessons of franchising to any business, whether it is a franchise or not. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have read The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.
Customer Reviews:
Avg. Customer Rating: 4.5 / 5.0
The System Works if you apply the principles:
Today, everyone is looking for answers to the mystery of Success. The E-Myth Revisited is a good place to start or complete your research. The book gives the step by step approach to working the issues. It's quite an easy read, but be careful, you don't miss the most important point which is presented early in the text. Read and re-read the difference between the Entrepreneur and the Technician. Most who aspire to be an entrepreneur are really technicians. Michael Gerber is kind in his approach to... more info
Business or Romance?:
This book reads more like a romance novel than a business book. The author has some good ideas, but nothing new or earth shattering. The big put off for me is how he "interacts" with Sarah who owns a pie making business. Starring into each others eyes and her 15 minute description of lying in bed as a child dreaming about wild horses, which I can't find any connection to business. This would be a much shorter book, and better, if the filler was removed and just business basics were left.
With that... more info
Build your business on a sane foundation:
I found this book to be a great read. Having been involved in starting a business and many of the heart aches that have come along, this book address many issues that everyone is likely to come across in most business. For everyone that believes that it is important to keep a personal educational library, this is one of books that has the potential to create a Paradigm Shift in the way to conduct things within your business. Such things include: overall organization, policy, strategy, automation,... more info
Great Book:
This book is a must reading for anyone going into business for them selves. I found out i am not crazy just a man with a vision.
Accessories:
eMerchant pro from BIG PICTURE TECHNOLOGIES (CD-ROM)
