WINNING is destined to become the bible of business for generations to come. It clearly and succinctly lays out the answers to the most difficult, important questions people face both on and off the job. Welch's objective is to speak to people at every level of the organization, in companies large and small. His audience is everyone from line workers to college students and MBAs, from project managers to senior executives. He describes his core business principles and devotes most of WINNING to the real "stuff" of work. Welch's optimistic, no excuses, get-it-done mind set is riveting. His goal is to help anyone and everyone who has a passion for success.
If you judge books by their covers, Jack Welch's Winning certainly grabs your attention. Testimonials on the back come from none other than Warren Buffett, Bill Gates, Rudy Giuliani, and Tom Brokaw, and other praise comes from Fortune, Business Week, and Financial Times. As the legendary retired CEO of General Electric, Welch has won many friends and admirers in high places. In this latest book, he strives to show why. Winning describes the management wisdom that Welch built up through four and a half decades of work at GE, as he transformed the industrial giant from a sleepy "Old Economy" company with a market capitalization of $4 billion to a dynamic new one worth nearly half a trillion dollars.
Welch's first book, Jack: Straight from the Gut, was structured more as a conventional CEO memoir, with stories of early career adventures, deals won and lost, boardroom encounters, and Welch's process and philosophy that helped propel his success as a manager. In Winning, Welch focuses on his actual management techniques. He starts with an overview of cultural values such as candor, differentiation among employees, and inclusion of all voices in decision-making. In the second section he covers issues around one's own company or organization: the importance of hiring, firing, the people management in between, and a few other juicy topics like crisis management. From there, Welch moves into a discussion of competition, and the external factors that can influence a company's success: strategy, budgeting, and mergers and acquisitions. Welch takes a more personal turn later with a focus on individual career issues--how to find the right job, get promoted, and deal with a bad boss--and then a final section on what he calls "Tying Up Loose Ends." Those interested in the human side of great leaders will find this last section especially appealing. In it, Welch answers the most interesting questions that he's received in the last several years while traveling the globe addressing audiences of executives and business-school students. Perhaps the funniest question in this section comes at the very end, posed originally by a businessman in Frankfurt, who queried Welch on whether he thought he'd go to heaven (we won't give away the ending).
While different from the steadier stream of war stories and real-life examples of Welch's first book, Winning is a very worthwhile addition to any management bookshelf. It's not often that a CEO described as the century's best retires, and then chooses to expound on such a wide range of management topics. Also, aside from the commentary on always-relevant issues like employee performance reviews and quality control, Welch suffuses this book with his pugnacious spirit. The Massachusetts native who fought his way to the top of the world's most valuable company was in many ways the embodiment of "Winning," and this spirit alone will provide readers an enjoyable read. --Peter Han
Customer Reviews:
Avg. Customer Rating: 4.0 / 5.0
One of the best, most insightful books I've ever read:
This is truly one of the best books I've ever read. I've been following Jack for years and read his previous book as well as books written about him by others. Although I honestly expect to read the same thing in every Jack Welch book, I find a ton of new stuff. I even find new stuff in the same book as I re-read it. I've implemented many things he preaches and I can attest that they work! One of the most important things I learned from this book is how to be a great leader and a great general manager. It... more info
The best book on interpersonal relationships within an organization:
After completing the first few chapters of the book I've got a feeling that mr. Welch is not good teacher, i.e. he cannot lay out the practices that helped him to succeed in GE. But after finishing this book I've changed my mind. Since that, I became sure that it is the best book on interpersonal relationships within an organization, ever written in English. I am familiar with his previous book, "Straight from the gut", that was written in a very powerful tone. "Winning", in contrast, has a much softer... more info
Waiting for the product.:
I still don't have any comment about this book, because I've been waiting for it more than a month ago. Does anybody knows when I'm going to receive this book? John Amaya
OK:
I think people gush over this book more than it deserves simply because Jack W wrote it. It certainly isn't "the last business book that will ever need to be written" though it's worth a quick read.